Connecting Korea's leaders and intellectuals
to the global stage — a flagship bcd-W program.
From authority building through media, to knowledge asset creation, to real business connections — we architect the entire journey of transforming Korean expertise into cross-border opportunity.
K-Pop, K-Drama, K-Beauty, K-Food —
Every Korean industry has gone global.
But one thing remains.
The very essence embedded within the K itself.
Knowledge.
We call it
K-nowledge Launch Pad
The Mayor of Texas who knows America best,
and the most creative storyteller, have joined forces.
To launch Korean CEOs and leaders
onto the American stage.
The world is already ready
to hear what you know.
The only one hesitating is you.
The Mayor of Texas who knows America best,
and the most creative storyteller —
will make you shine your brightest.
This Is Not
Just PR
K-nowledge Launch Pad is an end-to-end program that transforms Korean CEOs, business leaders, and government experts into global Thought Leaders.
Integrating media, publishing, networks, and consulting, we architect the entire process of converting Korean knowledge and expertise into global Authority and Opportunity.
Establish authority in the U.S. market through media interviews, PR asset development, and global press exposure.
Deepen the interview into published books in English and Korean. Transform beyond promotion into permanent intellectual property as a knowledge leader.
Create real business opportunities through direct networking with local business leaders, investors, and government agencies, paired with tailored consulting.
"K-nowledge Launch Pad is the launchpad that converts Korean knowledge and experience into global authority and business."
Duet CEO Interview
Package
The first launch of K-nowledge Launch Pad.
New York × Texas — the global media capital and America's hottest market.
Two experts from two cities introduce Korean CEOs and leaders to America.
Jason Roberson
CEO, Threefold Publishing
Former Media Journalist
The sitting Mayor of Forney, one of Texas's fastest-growing cities. A former media journalist with direct access to mainstream Texas society and business leaders. Providing Authentic Local Access far beyond the Korean community.
Paul Joseph J. Kang
Storyteller, IWBFD Studios
The one who knows Seoul best. A global bridge expert who has spent over a decade connecting cities across the Americas and Asia. Translating Korean leaders' stories into a language the American market understands.
Global Leadership for Korean CEOs,
Starting in New York × Texas
The Duet CEO Interview Package is structured in three phases. Each phase operates independently, yet together they form one cohesive Authority Building Journey.
Authority Launchpad
Through a joint interview conducted by Jason and Paul, Korean leaders' stories are delivered to the American market. Media pitching secures U.S. press coverage and PR assets.
Knowledge Asset
Deepening the interview content into a globally published book through bcd-W Books. Moving beyond promotion into lasting knowledge assets as a Thought Leader.
NY × Texas Opportunity Bridge
Real business connections through IWBFD Studios' project concept design tailored to local markets. Branching into customized consulting across real estate, investment, and government networking in New York and Texas.
Why This Package
The Real Path to New York and Texas
Direct connection to mainstream society and business leaders in New York and Texas — far beyond the Korean community. Through Jason Roberson, the sitting Mayor and media expert of Forney, and Paul Kang, a New York-based global bridge specialist, we guarantee Authentic Access that no Korean agency can provide.
Start in New York × Texas, Scale Globally
Building a proven business model with New York and Texas as the first markets. Global expansion is then architected through bcd-W's Gateway City network, replicable across the Middle East (Amman), Europe, and Africa.
K-nowledge Launch Pad is the launchpad that converts Korean knowledge and experience into global authority and business.
Duet CEO Interview Package is the first launch.